“Resourcing Design” International Design Workshop 2014

Meldung vom 16.02.2014 in der Kategorie Workshops

Final Presentation & Discussion

February 28th, 2014, 3–6 p.m.

Zürcher Hochschule der Künste
Ausstellungsstrasse 60, 8005 Zürich, Vortragssaal

Flyer and Programme Master Workshop “Resourcing Design” ZHdK

Organised by Karin Zindel (Research Associate Master of Arts in Design), karin.zindel@zhdk.ch


International Design Workshop “Resourcing Design”

The workshop takes place from February 24th to 28th with 1st and 3rd semester Master students.

Resources, physical or immaterial, have become one of the major issues of our time. They are related to today’s acute challenges such as globalization, population growth, pollution, waste or the search for necessary alternatives. Against this background, designers nowadays have to fundamentally question their practice and the impact of their work in the present society. Almost everything created around us today is designed.

A particular strength of the design discipline is the ability to incorporate the diversity of resources into its processes and methods. That means integrating natural, social, economic and technical resources, or human resources with their physical and mental qualities, into the design work and its results in a responsible manner. The transformation and redefinition of existing resources, or the search for new ones, are among the leading activity areas of the design practice.

With this in mind, the Master of Arts in Design has invited international guest lecturers from the areas of the Arts, Design, Architecture and Theory to explore resources from different perspectives in a one-week workshop with 1st and 3rd semester Master students. We intend to encourage the students to work in an interdisciplinary team and reflect upon existing resources in a wide context, to experiment with unusual scenarios, to propose thought-provoking ideas, and to elaborate creative strategies and methods for their own design work.


Workshop 1: City as Resource

Dr. Tanja Herdt and Wulf Böer, Institute for Design Research at ZHdK.

City as Resource from Master of Arts in Design on Vimeo.

The ever-increasing amount of data as well as the development of digital maps offers new opportunities for interactive design tools and the visualization of information, raising questions on the issue of authorship and the utilization of maps. The workshop City as Resource is devoted to new methods of cartography and data analysis in the context of the urban environment and its respective usability. User-related data, for instance as generated by smartphones, can be used to reveal qualities of social life in the city and allow for the design of new digital tools and revised methods of participation. In the course of the workshop, we will combine digital data and statistics with geographical information such as satellite images to develop new graphical means to explore correlations between the space of the city and its everyday life.

The workshop is accompanied by a series of public lectures by leading international designers in this field: Laura Kurgan, Director Spatial Information Design Lab at Columbia University, New York / Dietmar Offenhuber, Research Fellow Senseable City Lab, MIT, Cambridge / Joost Grootens, Head of the Master Information Design of Design Academy Eindhoven / Dean Simpson, Professor at the Royal Danish Academy of Fine Arts, School of Architecture, Copenhagen and at BAS, Bergen.

Dr. Tanja Herdt is an Architect and Urban Planner. She has worked for Daniel Libeskind and was Research Fellow at the TU-Berlin. In 2006 she started to teach urban design at ETH Zurich, under Prof. Marc Angélil, where she finished her PhD. For her research she received fellowships from the Swiss National Science Foundation, from ETH Zurich, and from the Canadian Centre of Architecture, Montréal. Since 2012 she is Head of Research “Products and Spaces” at the Institute for Design Research at the ZHdK. www.zhdk.ch/?ide

Wulf Böer is an Architect and Urban Designer. He has worked for Diener&Diener Architekten and is co-founder of the architecture group theven that collaboratively works on projects in the field of architecture, urbanism, exhibition design and theory. He is currently Senior Researcher at the Institute for Design Research at the ZHdK.


Workshop 2: The Scope of the Super Seniors

Judith Mair, Trend Forecaster and Journalist, and I LIKE BIRDS Design Studio (Germany).

The Scope of the Super Seniors from Master of Arts in Design on Vimeo.

Our ageing society brings the seniors group sharply into focus. But how can it be that in the design and product world old can be celebrated by terms such as Retro, Vintage or Shabby Chic, while old people are still considered boring? It is high time that not only old cameras, vinyl records or bikes profit from this trend, but also old people. In order to do that it is necessary to create strategies and concepts, which reflect this question by showing the specific potential of age and the elderly in the context of the current zeitgeist. Instead of endowing seniors with qualities such as youth, beauty and performance, or concerning ourselves only with their problems, age should be understood as an inspirational resource and the elderly as conceptual models, problem solvers and trendsetters.

At the outset of the workshop, the search is for the mechanisms and motifs that possess enough power to reinterpret and enhance the neglected value of seniors as a resource. The second stage sees a process of creative discussion and design consolidation based on the previously collected observations and impressions. We will create space for development; working analogue, using experimentation to try out and realise new creative impulses. These impulses will throw into question the everyday view of the elderly and ageing, and approach it from new perspectives.

Judith Mair is an expert in popular culture, a Trend Forecaster and Journalist. Together with Hanna Adén, she runs the Berlin-based creative network New Potential, which specialises in cultural and visual trend research. She works for clients like Red Bull, Migros, Mercedes and writes for the German design magazine Page. Her publications include the books “Design Ecology”, “Fake For Real” and “Schluss mit Lustig”. www.newpotential.de

I LIKE BIRDS is a Design Studio founded by Susanne Kehrer and André Gröger in Hamburg that takes great pleasure in experimenting with various mediums to develop customised and interesting solutions. Their activities focus on transforming numerous types of information into a visual language which conveys the content in a more fluid and effective manner. www.ilikebirds.de


Workshop 3: R-objects. Experiencing urban resources at street level.

Dr. Viktor Bedö, Philosopher and Street Game Designer, Nadine Kuhla von Bergmann, Architect and Urban Designer (Germany).

R-objects. Experiencing urban resources at street level. from Master of Arts in Design on Vimeo.

The density of resources in urban areas unleashes great potential to create bottom-up smart cities. In city centres hard and soft infrastructure required for the use and exchange of resources is mostly unconsciously used or is covered up by layers of urban fabric. What are the hidden unique resources of our urban environments? How do we experience the accessibility and scarcity of urban resources? How do we as citizens provide, access and modify urban infrastructures?

The workshop will explore these questions by combining game design with urban design strategies. Through observation and user research we will identify critical urban resources that are opaque in citizens’ perception. We will develop ideas on how to make relevant aspects of neighbourhood-level ecology of resources tangible at street level. In order to prototype ideas we will implement them in urban games, which we will play on the streets of Zurich. The insights gained from these play-tests will be documented and presented through R-objects (resource objects) that are part of the playing experience, and will help us document and tell the story of urban resources.

Dr. Viktor Bedö is a Street Game Designer, Philosopher and Design Thinker based in Berlin. His activities revolve around urban dynamics, visual thinking and team based artistic and creative processes. He holds a PhD in Philosophy, is a lecturer and mentor in Design Thinking, founder of the urban-game project “Tacit Dimension” and a former member of the street-games collective “Invisible Playground”. http://tacitdimension.com

Nadine Kuhla von Bergmann is an Architect, Urban Designer and Lecturer of trans-scale strategies. She worked on the energy and resource efficient megacities research project “Young Cities” and is currently lecturing at the CHORA City & Energy Institute, TU Berlin. In her PhD she focuses on “Creative Climate Cities” and actively promotes “Klima Kieze” as the driver for social innovation based smart cities. www.chora.tu-berlin.de

Final Presentation Workshop


Workshop 4: Ways for food waste

Marije Vogelzang, Eating-Designer (Netherlands).

Ways for Food Waste from Master of Arts in Design on Vimeo.

The world is at its most schizophrenic state right now as far as our most basic resource, food, is concerned. Since the industrial revolution we have strived for cheaper food, food for the masses. The Bauhaus idea was applied to food and food has never been so diverse. However, there are many questionable effects in the present food chain. We produce large quantities of food, but to what expense? Today one of the biggest challenges in food production is food-waste. One third of all food produced worldwide is wasted. If we could find a solution to prevent food from being wasted, we could theoretically end world hunger.

How can we apply design thinking to contribute to this worrying issue? This workshop focuses on the question of food waste addressing human behaviour, traditions, logistics, communication, and the cultural aspects of food consumption. We will use the city to feed our brain and stomach. We may have to dive into dumpsters to see if we can understand the mechanism behind food waste, define it as well as find new and unexpected ways to deal with it. The workshop will be set up as an adventure hunt. What are the hidden things that happen in this city? Perhaps we need to do a night hunt.

Marije Vogelzang studied Product Design at the Design Academy Eindhoven and took a direction, which is anything but straightforward: she designs food, more specifically, the way of eating. She is inspired by the history, the preparation, and the culture of food. That is why she doesn’t call herself Food-Designer but Eating-Designer. She is trying to show the exploration and potency of a new approach to the act of eating (or is it a new approach on design?). www.marijevogelzang.nl


Workshop 5: The Life of Objects

Cynthia Hathaway, Designer and Researcher, Joanna van der Zanden, Design Curator (Netherlands), Gabriele Oropallo, Research Fellow in Design History (Norway).

Life of Objects from Master of Arts in Design on Vimeo.

Products are documents of human activities, gestures, and the wider context happening around them. The protagonists of this workshop are the objects with their life stories. The existing material landscape will form a resource from which participants will harvest alternative functions, or forecast new forms of interaction and user behaviours.

At the outset of the workshop, we will select a series of used or discarded objects that will be closely read through script analysis. Through hands-on activities participants will be invited to examine how layers of meaning accrue around objects over time and progressively charge and change them. Details, perceived imperfections and material qualities will be identified and syntactically catalogued and contrasted. These exercises will offer the possibility to rethink the objects and reassess their functionality. The objective of the workshop is to identify strategies to rethink product ageing, to achieve endurance and emotional attachment, in order to extend the potential of designed products to last and function at multiple levels.

Cynthia Hathaway holds a Master Degree in Design from the Design Academy Eindhoven, where she became Artistic Director of the Master programme, the FunLab. She is Co-Director of the System D Academy of the Sandberg Institute. Hathaway is an Associate Design Researcher within the Design Academy Readership programme. Her product designs are in various collections such as Droog Design and the Cooper Hewitt Smithsonian Museum. www.hathawaydesigns.org

Gabriele Oropallo is Design Curator and Research Fellow in Design History at the University of Oslo. His current project looks at the design history of durability. Oropallos latest publications include catalogue essays for exhibitions at Milan’s Triennale and São Paulo’s SESC, and chapters in books such as “Writing Design” (Berg, 2011), and “Iconic Designs” (Bloomsbury, 2014). www.gabrieleoropallo.com

Joanna van der Zanden is a Designer, Curator and Creative Director on trans-disciplinary design projects in a social context. From 2006 to 2010 Joanna has been the Artistic Director of Platform21, where she initiated projects like “Hacking IKEA” and “The Repair Manifesto”. She has initiated international projects like “Make a Forest” and “My waste is your waste”. Currently she is the artistic leader of the Rotterdam Design Prize and is developing together with the Stedelijk Museum a long-term social art project called Reinventing Happiness. throwingsnowballs.nl

Aktualisiert am: 3. Juli 2014