How can animated illustration be used to engage the online community with wildlife conservation?
This project aims to develop an informational campaign to increase the public awareness of conservation of wildlife of the Talamanca Mountain Range in Costa Rica. This project aims to use the technical foundations of applied illustration to awaken empathy in people from diverse backgrounds, and to use this to support conservation efforts.
This campaign will use scientific data to generate a series of animated cartoons and illustrations to communicate scientific knowledge for wildlife conservation in an intelligible way to enthusiastic non-experts. These emotion-evoking cartoons explore the use of social networks as a medium to transmit knowledge in society. This could serve as a novel way of accessing and assimilating information to create awareness and support for the conservation of species.